Love Leader® gives busy couples a system to automate their relationship care, so your love practice keeps growing, even when life gets full.
Your tools to build, repair, and sustain love are here in Love Leader®.
Relationship Care: Building, Wellness, and Maintenance made easy!
Your Love Leader Practice.
Already Designed. Just Show Up.
Whether you’ve been together 4 months or 40 years, the Love Leader® Couples Membership gives busy professionals the full plan for lasting, healthy love, by removing the guesswork and building a rhythm. And the best part? You don’t have to figure out any of this alone. We’ve already designed the roadmap, so you can focus on enjoying your love, not managing it. Every milestone unlocks real perks, too: from gear to getaways. This is where love gets simple, smart, and sustainable. This is how love becomes consistent, not occasional.
INCLUDED IN YOUR MEMBERSHIP
9 Experiences. Every month. For Two
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Confirmed dates
$150 value. Dates planned by HunnyDos, just show up.
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On-demand Library
Learn at your own pace, Vault Love Leader® framework
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Couples concierge
Unlimited text and email support at your fingertips
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Personalized Roadmap
5 Love Stage roadmap, couples-specific tasks
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Intimacy guide
Quivr: Quarterly intimacy + pleasure plans for two
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Welcome & Milestone Rewards
Celebrate consistency: Love Literacy Books, gear and more shipped.
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Love Leader app
Daily Proof: tracking to watch your love practice come to life over 30days
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BEingness audio
Tovi: Meditation drops to practice & thrive in beingness.
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Exclusives and priority
Members get early access, savings + options to addon
7x week
Daily Check-in
Tool Uses
30
Day Roadmap
to Clarity
100+
Love Leaders
and Growing
12+
Trusted in 12+ states and 4 countries since 2015
Why Love Leader?
As busy professionals, you deserve the same level of success in love that you’ve achieved in your career.
The Love Leader membership = Relationship Protection + Personal Peace
What Happens When You Practice Becoming a Love Leader®
Real Love Requires Real Skills.
And when you practice them consistently, transformation is inevitable.
Love Leader® members experience deep, lasting shifts in how they show up
in their relationships, and in their lives.
They stop reacting and start responding.
They stop performing and start connecting.
They stop hoping and start leading.
Kisha,
Member since 2022
“I settled for confusion in love. Now I’m clear, confident, and not wasting time on what doesn’t align.This membership gave me direction I didn’t even know I needed.”
Nicole & Shannon,
Members since 2018
“We had love, but we didn’t have the skills. Now we’re communicating better, choosing each other daily, and moving with purpose, not just passion.”
Everything You Need to
Become a Love Leader®
BENEFITS
How your life & love will change...
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Remove the guesswork from your love life and heal unhealthy patterns and stop repeating the past.
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Autopilot your growth in love and healthy relationship habits to communicate clearly and consistently, even in conflict.
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Tap into clarity, confidence & control anytime—Rebuild trust and intimacy with yourself or your partner that move love forward.
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Strengthen communication, resolve conflict with grace, and nurture real companionship. Stay aligned and transparent along the journey.
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Build a partnership rooted in mutual support, not struggle. So you stay consistent, not just inspired.
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Learn how to love and be loved well—on your terms. Enjoy real growth that reminds you that consistency in love is rewarding.
FEATURES
What’s included with your membership...
📍Dates Planned We've taken the work off your plate so all you do is show up to your monthly dates.
🗺️ 📘 Clear Roadmap to Relationship Success. On-Demand Love Lessons, Quarterly Workshops+Challenges, Onsite, Local + Virtual Events and International Retreats aligned with the 5 Stages of Love in Love Leader methodology.
💬❤️ Relational Health Experts + Shared Action Prompts for skill-building, check-ins, growth prompts.
📊 Daily Check-in Tools+Love Leader® App for access on-the-go and at your fingertips to track progress + 30-day progress snapshots.
📦 Customized Milestone Perks shipped to you at welcome & beyond. When you grow with us, the more we reward your consistency.
📘 Love Literacy books + Companion Resources for a guided, conscious journey
See What Happens When Love Works
"I’ve been in therapy for years, but this gave me the relationship tools I was missing. The roadmap, the coaching, the app—it’s a complete system. I’m showing up differently now.”
— Lisa, Member since 2023
.”I joined to stop wasting time trying to figure love out—and I didn't expect it to change my mindset so fast. I feel clear, confident and grounded in who I am.
— Terrance Member since 2020
All testimonials shared with member permission.
Results vary—but the growth is real.
What Members Say
See how Nicole uses membership App daily
Kim has a story and interesting outlook on membership.
Bianca is busy with medicine but membership is important.
Find out why Peggy is a Love Leader advocate.
We Know This Work Because We Did It Ourselves.
Before we became relationship coaches, we were our own first clients.
We had to learn how to communicate differently and healthier, navigate conflict quickly, understand our patterns and intentionally build the relationship we wanted.
That experience became the foundation for the work we now teach others.
Since 2013, we've continued refining the process through our work with individuals, couples and Love Leaders® who wanted more than inspiration; they wanted tools they could actually use.
The Love Leader® Membership is the evolution of that work for couples who are intentional about building, repairing and sustaining love.
MEET YOUR COACHES
Based in New York City, husband-and-wife relationship coaching team Cullen & Elitia Mattox co-founded WhenLoveWorks Dynamically to create Love Leaders—relationship first responders who have the tools to build, repair and sustain the healthy love relationships they deserve
What Makes Love Leader® Members Different?
You’ve probably read books, tried therapy, or followed relationship influencers online.
But here’s why this membership leads to real, lasting transformation:
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A Roadmap That Meets You Where You Are
Whether you're just starting out or decades deep, the Love Leader® Membership walks with you, every step of the way.
✅ Proven 24-month roadmap
✅ Tools + coaching tailored to your stage
✅ Monthly dates + clear next steps, no confusion -
Culturally Relevant, Action-First Coaching
We center real relationships, especially Black love, partnership, and legacy, with culturally conscious support and tools you can use in your everyday life. Less fluff. More follow-through.
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Coaching That’s Lived, Not Just Taught
This isn’t theory. Cullen & Elitia, your real-life, married coaches who practice these tools daily in their own relationship. You'll be led by couples who've built a love that works in real life, not just on paper. We train all WLWD Partners too.
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Results You Can See and Feel
Members across the U.S. and globally are using these tools to reconnect, communicate, and build love that lasts. The testimonials don’t lie—this work works.
Membership Pricing
Two Ways to Love Leader®—Simple Plans, Powerful Results
Whether you’re navigating love on your own or growing with your partner, your membership includes full access to every feature, lesson, and milestone reward.
You’re not just signing up, you’re stepping into a proven process that helps you communicate better, love deeper, and lead with purpose.
🔒 Cancel anytime. No contracts. Just consistent, guided support.
Only 8 new membership spots released each month.
Couples monthly
$397/mo
Best For: Partners committed to growing together with shared resources and access
Couples annual
$4497/yr (save $267!)
Best For: Partners committed to growing together with shared resources and access
Why Now?
Everything shifts when you stop guessing and start building.
Healthy love is built, not stumbled into, and your next step starts here.
Most couples experience a breakthrough during a retreat…but struggle to maintain it once life resumes.
Love Leader® ensures that what you build together doesn’t fade, it becomes your new standard.
Prevent drifting after high moments
Maintain momentum
Stay connected through real life (work, kids, schedules)
Frequently Asked Questions
Who is the Love Leader® Membership for?
This membership is for committed couples who want a thriving relationship, without having to figure it all out on their own.
Whether you’ve been together 4 months or 14 years, the Love Leader® Membership meets you right where you are. It’s for couples who are:
Busy, but ready to make love a priority
Frustrated, but committed to making it work
Curious about what else is possible for their relationship
Craving a better rhythm, deeper intimacy, and more joy
With daily tools, expert coaching, and a proven 24-month roadmap, you’ll stop guessing and start growing, together.
I’ve tried therapy, self-help, and even other relationship programs—how is this different?
We love therapy—and therapy is a great complement to Love Leader membership. Therapy often focuses on unpacking the past. This Love Leader® Membership focuses on what to do today: specific tools, best practices, and real-time coaching to help you build, sustain, and repair relationships right now. It’s forward-focused, practical, and guided by people who live what they teach.
Can we get support if we feel stuck?
Absolutely. You’re never alone on this journey.
As a Love Leader® member, you’ll have:
🧠 Unlimited text coaching from WLWD experts when you need clarity or support
🔄 Quarterly check-ins through the Love Leader app to track progress and adjust your relationship goals
🖤 A private community of like-minded couples who are committed to doing the work together
Whether you're navigating a tough moment or need help applying a Love Literacy lesson, just reach out. We’ve got you.
I’m busy. Will I actually use this? How much time will this take each month?
You only need 1–2 hours a week. That’s it.
Your Love Leader® membership is built for busy, purpose-driven professionals, so it’s mobile-friendly, self-paced, and built to integrate into your real life, not your “free time.”
Here’s how that time gets used:
✔️ Coaching texts and app check-ins
✔️ Bite-sized Love Lessons that fit your rhythm
✔️ Meaningful moments of connection with your partner; not scrolling, not guessing
Love doesn’t require more time—it requires the right tools and a little intention. Instead of figuring it out alone, you’ll spend less time overthinking and more time enjoying the relationship you’ve built.
Do I have to start at a certain time of the year?
Nope. Your journey starts as soon as you join. Everything inside the membership is structured to meet you where you are and move at your pace—with live support, challenges, date activities and new lessons added monthly.
How long is the membership commitment? What if I want to cancel?
There’s no contract; you can cancel anytime. But we built this as a 24-month journey for sustainable change. The more you commit, the more you transform and earn along the way. Most members stay because they actually see progress.
It’s a blueprint for sustainable, generational love; and we’ve already proven its value through the transformation of members and couples at our retreats.
This membership is the bridge to help you stay in the work, together,
every day in between.
